Position- Assistant Professor
Email: Shweta.soman@nmims.edu
Academic and Professional Qualification
M.com (management), MMS (Marketing), NET, Pursuing PhD.
Courses Taught: BBA LLB
Teaching Experience- 14 years
Teaching and pedagogical Innovations-
Industry Experience- 3 years
Service to the University- 3 years
Ph.D. Topic-"A study on factors influencing buying behavior towards Generic Medicines in Mumbai Metropolitan region
Research Interest- Marketing and Management
Recent Publications- UGC care listed journal. ISSN no. : ISSN: 2320-7698; Volume 18, No. 1(1) .Month and year of Publication: January – March 2023, Impact factor 6.2 Phalanx: A Quarterly Review for Continuing Debate
Book- Event Marketing
Paper Presented in Conference, Conference Proceedings
